Word Formation Used in Instagram Market posting.

Hartano, Agung Cahya (2016) Word Formation Used in Instagram Market posting. Skripsi thesis, Universitas Widya Kartika.


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The topic of this study is a phenomenon in the business world whichis developed by young entrepreneurs to makes business opportunities. The phenomenon is a Market that is held by an event organizersin which the location and the theme always change. To promotethe event Market, the event organizers use social media especially Instagram to spread information about the concept of the show, to attract tenants and visitors, and to promote their products. The Instagram postings use word formation to advertise. This study focuses onanalyzing kinds of word formation used and whether its usage is interesting to tenants and visitor. This study uses mixed method design which means that this method is combining from qualitative and quantitative data. Quantitative data is calculated by using. Scale Likert Model. The results show that ten types of word formation are used in instagram Market postings and make Instagram Market postings interesting to tenants and visitors.

Item Type: Thesis (Skripsi)
Additional Information: SK.ING Har 53 2016
Uncontrolled Keywords: Word Formation, Event Organizers, Tenants, and Visitors
Subjects: P Language and Literature > P Philology. Linguistics > P1-1091 Philology. Linguistics > P101-410 Language. Linguistic theory. Comparative grammar
P Language and Literature > PR English literature
Divisions: Fakultas Sastra dan Pendidikan Bahasa > English Department
Depositing User: Perpustakaan UWIKA
Date Deposited: 09 Mar 2018 06:00
Last Modified: 21 Mar 2018 04:29
URI: http://repository.widyakartika.ac.id/id/eprint/182

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